Burberry are rumoured to be putting together a social networking site of their own! Not happy with the 660,000 fans they have on facebook, they've decided that this will help grow it’s relationship with you the customer.
The site is called artofthetrench.com.
The video is pretty cool too.
When the site launches people will be able to upload photos of themselves wearing Burberry’s trademark trench coats...... so, i'm raiding my piggy-bank (Persy) to get a trench coat first thing tomorrow morning!
Additionally, photographer Scott Schuman will be helping out. Scott rose to fame by photographing people he saw on the street whose style he found striking, a las acclaimed fashion blogsite The Sartoralist was born.
Scott will be doing the same and taking pictures of people on the streets, but of people he spots wearing their Burberry trench coats 'with style'. Maybe we'll see you on there. x
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